“Make $2,000 a month working from home!”. For most of us, that sort of advertising, when you see it in infomercials, or hear commercials on the radio, raises alarm bells. Of course, there is a catch.
I was listening to a story on NPR about how the Federal Trade Commission is clamping down on work from home scams. They aired an actual recording of one of the conversations. The salesman builds rapport, subtly finds out the person’s budget (how much money do you have – how can we help you conserve that wealth), finds out their “why” and then sells them a kit to start an online business. When the business doesn’t pan out because the person knows nothing about starting a business – they offer another kit. It is easy to get caught in a never ending cycle of “hope and dreams”, buying the advanced classes, the personal coaching, the masterminds until your bank account is empty.
It is easy to look at the “work from home and make thousands” crowd and think – “how can they be so stupid?’ – they deserve to be ripped off. But, then, if you are reading this e-mail, my guess is that you’ve bought “hope”. You’ve signed up for classes you didn’t complete or engaged coaches you didn’t really follow through on. It is easy to do. So, very tempting.
The hard part is that when you are in business, you DO need mentors, you need information, you need help getting things done in your business. How do you know where to turn? How do you make sure that you are spending your money wisely. (Yes, it does take money to get started).
Here are a few tips for you (some of them based on hard lessons learned in my business):
Time Traders Club is a great place to start finding the help that you need. We have members who are experts in everything from Accounting to Video making (and a thousand things in between). You can get the help you need – and spend more time doing what you love for other members. Check it out!
My name is Meredith Eisenberg - the solo biz hacker - I love to scour the internet for new strategies and ideas - and then experiment to see which ideas really work. For the past 8 years, I’ve been helping clients overcome the overwhelm, stop spinning their wheels and create 6 figure and multiple 6 figure businesses based on their expertise. I love to learn and hold multiple online marketing certifications my most recent is the internationally recognized Online Marketing Manager certification.
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